Novosad's BBQ & Sausage Market is a family business that  was established in Hallettsville, Texas in 1959 by J.J. Novosad.​ J.J.'s father traveled to Texas from Czechoslavakia with his famous sausage recipes and started selling BBQ. J.J. took over the business and sold several restaurants around Texas, including what is today the Mikeska's chain, before opening Novosad's in Hallettsville.